The parents of Morgan Harrington — the Virginia Tech student who was last seen at a Metallica concert at the John Paul Jones Arena in Charlottesville in October 2009 — have teamed with two media and advertising companies to place shocking ads online to attract tips related to Morgan’s murder.
They are hoping the ads will also prevent other girls from being victims.
The ads, which had a “soft launch” a few months ago, can be found on the web pages of some media outlets; one features a composite sketch of a man believed to have been involved in a similar case in Fairfax County in 2005. DNA evidence has linked the two cases.
One ad shows a picture of Morgan as a child. The text says “She was the girl next door.” Then you see a picture of the suspect. The text reads “Is this the guy next door?”
Another ad shows a picture of Morgan. It mentions her age and her height. The words “Six Feet Under” then appear on the computer screen.
The third ad shows a picture of the suspect on a barf bag. The words “Spit Out Morgan Dana Harrington’s Killer” appear on the screen.
Morgan’s mom Gil Harrington says she knows the ads are eye-grabbing.
“I probably wouldn’t say it so much as in your face. Harsh perhaps. Stark. But you know what? That is our reality now. What has happened to our family is a very ugly thing,” she said.
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